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PARSIPPANY, N.J., Jan. 6, 2026 /PRNewswire/ — As the mortgage industry continues to evolve at record speed, eLEND reflects on a transformative 2025. A year defined by growth, momentum, and meaningful change and looks ahead to 2026 with a renewed commitment to elevating every experience for its partners and clients.

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eLEND TPO

AFR Wholesale is now eLEND TPO

We've rebranded from AFR Wholesale to eLEND TPO to better reflect who we are today and where we're going. This evolution represents our renewed commitment to the Third-Party Originator space, providing our partners with tech-forward solutions, competitive pricing, and unmatched support.

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